Lord Wolfson of Aspley Guise

CEO & Chairman

Next & Open Europe


Simon Wolfson, Baron Wolfson of Apsley Guise, is Chairman of Open Europe and Chief Executive of Next plc. He joined Next direct from university and was rapidly promoted; he was appointed to the Board as Sales and Marketing Director in 1997 and became Chief Executive in 2001. Next operates in over 500 shops and employs over 50,000 people.

Simon is the founder of the Wolfson Economic prize, the second largest economics prize in the world, after Nobel. It is run in partnership with the think tank, Policy Exchange, and invites new thinking to address major economic policy issues.

Simon became Baron Wolfson of Apsley Guise and was introduced to the House of Lords in 2010.

Simon graduated from Trinity College, Cambridge with a degree in Law.

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